Chris Ciaccia of The Street is featuring an interview with WWE’s Chief Revenue and Marketing Officer Michelle Wilson talking about the WWE Network introducing advertising this week.
“For $9.99 per month, WWE Network is an extraordinary value proposition, which includes all 12 pay-per-views live, and we have no plans to change that or raise the price. WWE Network has opened up conversations with new partners and expanded relationships with existing partners. So far, the companies that will be advertising on WWE Network in 2014-2015 include Pepsi Mt. Dew (PEP) , Mattel (MAT) , Kmart (SHLD) , 2K Sports and Pure TalkUSA.”
The Street: Why WWE Decided to Introduce Ads on Its Fledgling WWE Network