Report: WWE Network hasn’t landed cable, satellite deal

The New York Post is featuring an article on the launch of the new WWE Network noting that the company has yet to land a deal with any cable or satellite providers. One cable source added, “WWE has the programming and marketing muscle, but they just have no one with cable experience who can execute for them.” Gerri Donini, senior vice president broadcast at media-buying shop R.J. Palmer, felt the same way adding, “Given the content issues, I think a whole channel would be a stretch. It is very limited in who it reaches.”

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