TKO President addresses WWE cutting back on live events

Speaking at the Goldman Sachs Communacopia + Technology Conference, Mark Shapiro revealed plans to further cut down on the number of WWE live events next year.

Noting that the company had cut back on the number of live events in 2024, the TKO President said:

We’re cutting events at WWE. We’re taking our low-margin, marginally profitable events, untelevised events that Vince put in place to grow the brand, right? You’re taking the show on the road, we’ve gotta go to every city we can get to grow the WWE brand. Well, the WWE brand, while we still have to grow it, it’s on fire right now. We don’t need to carry these marginally profitable events. Andrew Schleimer, our CFO and Nick Khan at WWE have been hands on involved with cutting back those events, trimming those events. What was 300 [events] last year will be roughly 250 this year. And next year, we’ll be close to 200.

Aside from dates set for the weekly television programs, premium live events, and upcoming international tours, there remain three WWE live events in the United States for the remainder of this year.

Source: Fightful

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