WWE has revealed the official Pay Per View buyrate figures for the Royal Rumble and Elimination Chamber events in 2013 courtesy of the company’s first quarter results issued on Thursday morning.
* Royal Rumble on 1/27/13 drew 512,000 buys, up from 443,000 buys in 2012.
* Elimination Chamber on 2/17/13 drew 213,000 buys, up from 178,000 buys in 2012.
Overall Pay Per View revenue for WWE in the 2013 first quarter increased by 12% to $15.1 million compared to $13.5 million in the same quarter last year. Buys for the events also increased by 17% compared to last year.
WWE did note that the average revenue per buy did increase by 5% in this quarter due to an increase in purchases of events in HD coming at a higher retail price.
Source: WWE